Sep 24, 20232 min read

Milan Fashion Week Highlights: Tom Ford's Spring 2024 Collection

Updated: Sep 25, 2023

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Hello, fashion-forward friends! If you've been yearning for a taste of the latest trends and runway excitement, you're in for a delightful ride. The Milan Fashion Week, held on September 21, 2023, was nothing short of spectacular, and Tom Ford's Spring 2024 Collection stole the spotlight.

Continuing the Legacy

The big question on everyone's mind: How do you fill Tom Ford's shoes? The new creative director, Peter Hawkings, seems tailor-made for the job. Having worked alongside Ford for an impressive 25 years, dating back to the Gucci days, he's more than familiar with Ford's signature codes of "glamour, sexiness, elegance, and beauty." These codes have become his own, and it shows.

Unlike some other fashion houses undergoing new designer transitions, Tom Ford's vision remains consistent. It's not about a radical change in direction; it's about consolidating and enhancing what's already there.

Ford was overseeing women's fashion from Los Angeles, while Hawkings was in charge of men's fashion from London. However, this geographical divide sometimes created a disconnect. Hawkings's mission is to bring the two worlds closer together and unite them into one harmonious universe.

The Unified Universe

As we witnessed on the runway, this unity shone brightly. Both women and men shared materials, such as glossy mock croc, a harmonious color palette, and a daring tendency to unbutton their shirts down to the navel (with short-shorts reserved for the ladies).

The collection felt like a greatest hits playlist, with nods to iconic Ford creations, such as the sculpted belt buckle from the legendary spring 1996 Gucci show. This time, the slinky long dress was black, not white, and it boasted an exposed back, a recurring motif that added a modern twist to the classic design.

Photo: Daniele Oberrauch / Gorunway.com

Looking Forward with Elegance

Hawkings's next steps involve evolving the language of Tom Ford's brand while keeping an eye on the future. In 2010, Ford mused about the difference between film and fashion, emphasizing that fashion demands newness, a combination of elements that are shocking, stunning, and beautiful all at once. Hawkings appears poised to continue this legacy, breathing fresh life into an already iconic brand.

In conclusion, Tom Ford's Spring 2024 Collection, as presented at Milan Fashion Week, is a testament to the enduring allure of glamour and elegance. With Peter Hawkings at the helm, the brand continues to shine brightly, evolving while staying true to its roots. We're excited to see what the future holds, and we're certain it will be nothing short of breathtaking.

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